Lead The Charge
Power up your screens and share a taste of your Kiwi themed playlist using AMS Nightlife.
New Zealand Played utilises the commercial reach of AMS Nightlife - New Zealand's largest music subscription service for business – and the technology of crowdDJ® to encourage consumers to pick Kiwi music in more than 1,200 venues across the country.
An estimated 1 million people hear our music every week in bars, restaurants, cafes, gyms, retail, and entertainment-a much larger reach than most radio stations! Consumers also pick up to 4000 songs per month per venue on crowdDJ® kiosks and apps, allowing music lovers to choose the Kiwi music they want to listen to in bars, retail and gyms.
We have a wealth of music talent right here in our own backyard, so explore your favourite Kiwi artists, or listen to some new ones at your favourite local AMS Nightlife and crowdDJ®-supported venue.
This campaign started as an initiative to support NZ Music Month in May 2021, and has grown into so much more than that. It is a platform to showcase and support homegrown talent whether new, independent, classic, rock, jazz or favourites all year round.
Any Kiwi song that plays through our network of clients will ensure a New Zealand artist gets paid.